The Arizona Telemedicine Program Blog, Category: Providers

As a physician with over 20 years practicing medicine, I've always been an advocate of strong doctor-patient relationships. The strength of that relationship is the core of high-quality patient care.

Contrary to what some physicians think, I believe telemedicine actually has the power to enhance and harness that relationship — if we use it in the right way. Some physicians argue that virtual care can't equate to an in-office visit. But anyone in the know about telemedicine understands why that argument just doesn't hold up. In fact, virtual visits can be a great way to build trust with patients and maintain continuity of care (by keeping patients in your practice and competing with retail health, for instance).

Telemedicine is a relatively new way to bring medical examinations, diagnosis and treatment services to a patient over a network. Telemedicine solutions that include peripherals, such as a stethoscope, otoscope and high quality zoom camera, bring patients face-to-face with an offsite physician who can quickly examine, diagnose and provide treatment options during an off-hours emergency.

The use of a telemedicine system within a skilled nursing facility (SNF) not only opens dialogue between healthcare professionals at different facilities, but also allows an offsite physician to more rapidly access and diagnose the patient and recommend treatment based on a first-hand evaluation, offering an even greater level of patient care. With these benefits in mind, telemedicine is becoming increasingly important for skilled nursing facilities facing a wave of new penalties stemming from changing rules governing patient readmissions.

In rural areas, telemedicine offers patients the opportunity to get specialty health services and physician consultations without the need for extensive travel. Rural telemedicine may be the great equalizer for rural populations, which typically experience reduced services and less favorable health outcomes compared to populations served by large medical centers.

Rifat Latifi, MD, general and trauma surgeon, professor of surgery at the UA and associate director of the Arizona Telemedicine Program, put all that on hold four years ago to direct the only Level One trauma program in Qatar – and to develop new health-care systems in the war-torn part of the world where he was born and grew up.

“What was the single most important development in telemedicine, telehealth and/or teleradiology in 2014?”

That question was just posed by a colleague in an email to several telemedicine industry leaders.